Liquidity and Cash Management for
European Companies

17–18 March 2009, The Hilton, Amsterdam, The Netherlands

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Event summary
There’s no doubt that the global financial crisis has offered treasurers and
their bankers a wild ride. Aspects of financial risk once thought improbable
are now facts of everyday life. Nonfinancial companies in Europe entered
the crisis in robust condition, a state now being challenged as recession
unfolds. Meanwhile, banks are undergoing an historic restructuring. Woes
abound, but opportunities will emerge as stability returns, volatility ebbs,
and prices bottom. Meanwhile, barriers continue fall in the treasury world,
propelled by changes in accounting rules and the creation of a Single
European Payments Area. Amid these profound changes, EuroFinance’s
7th annual conference on Liquidity and Cash Management for European
Companies can help discerning finance professionals balance the crucial
elements of their jobs today: a sure grasp of risk management and
encouraging and aidin profitable growth whereever possible.
High profile presenters and panellists will explore the powerful currents
affecting finance in 2008, from the changes in banking relationships, to
looming regulatory changes, to the prospect of a reemerging M&A market.
Delegates will have an extensive opportunity to get better acquainted
with industry thought leaders. The conference cultivates a climate in which
peer interaction can flourish. During two days of deliberation and debate
experts from the treasury world will engage participants to discuss the
most pertinant issues facing treasury today, including managing pressure
on capital costs; better cash management; understanding counterparty risk
with financial services providers; fostering growth in a down market; and
harnessing technology to extract the most value out of treasury.

Who should attend?
The conference is tailored to finance professionals who have responsibility for liquidity within corporations in Europe with cross-border business. It is also open to bankers, professional advisers and other service providers operating in the corporate cash management market in the region.
• Accountancy Practitioners
• Chief Financial Officers
• Corporate Lawyers
• Corporate Treasurers
• Currency Controllers
• Directors of Treasury
• Divisional Directors
• Finance Directors
• Financial Analysts
• Financial Information Providers
• General Managers
• Group Accountants
• Investment Bankers
• Managing Directors
• Rating Agencies
• Regional Directors
• Relationship Managers
• System Vendors
• Treasury Managers
Plus representatives from banks, service suppliers and system vendorss